Articles about Marketing & PR

The Secret of Success on Facebook

The Secret of Success on Facebook shows you why some stories go viral on social media and how you can leverage that to make more great content and get more reach on Facebook.

19 Simple Twitter Retweet Tips

Want more retweets on Twitter? Of course you do! Here are 19 simple Twitter tips that get more retweets – and take 2 minutes or less!

Review of Famous Company Logos

How big business uses the emotional power of logos. Logos are the most valuable intangible asset of a company.

Most Popular Social Media Sites Review

Why women are the real power behind the huge success of Pinterest and Tumblr. The infographic shows that women not only use social media more often than men, but they use these sites in more ways.

The Art of Deceptive Advertising

Quick review of false and misleading tricks used in ads. To show the disparity between ads and actual products, we’ve found an infographic that compares the fake shoot and real product of popular food, hotel and fashion brands. Alarmingly, the actual items look a lot different from their ads.

The Marketing Power Of Tradeshows

Do you visit trade shows or does your business participate in them? See the infographic about the marketing power of trade shows to visualize how important these shows are.

20 Sales & Marketing Tips

Useful Sales & Marketing Tips By Peter Nunes d’Agrella 1. You must have effective strategies and act on those strategies in a consistent manner.

Use Opinion Research

Use Opinion Research to build strong communication By Frank Noto The brand manager was a hunter, sportsman, and self-described “man’s man.” His company’s alcoholic beverage sales were booming. He loved the agency’s macho new pitch for the product, with ads poking non-too-subtle fun at “sissies” who drank competing beverages. Everyone from the CEO on down […]

Market Analysis

Market Analysis This section of your business plan will need to present convincing evidence that your business is likely to meet with success in the market place. This section will detail the market as you see it for your business, using numbers derived from the research you have done in developing your business idea.

Estimating a Market Area

Estimating a Market Area If you’re doing sales forecasts you can estimate the sales for several market areas (market segmentation). You’ll need to assess:

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