Market Analysis

Market Analysis This section of your business plan will need to present convincing evidence that your business is likely to meet with success in the market place. This section will detail the market as you see it for your business, using numbers derived from the research you have done in developing your business idea.

Estimating a Market Area

Estimating a Market Area If you’re doing sales forecasts you can estimate the sales for several market areas (market segmentation). You’ll need to assess:

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