The Art of Deceptive Advertising

Quick review of false and misleading tricks used in ads. To show the disparity between ads and actual products, we’ve found an infographic that compares the fake shoot and real product of popular food, hotel and fashion brands. Alarmingly, the actual items look a lot different from their ads.

Why Your Ad Failed

Why your ad failed By Robert Warren So you spent good money on an ad, put it in a magazine or newspaper, and waited patiently for phone calls that didn’t materialize. You’re upset: you feel that you’ve wasted money and time, and now you’re convinced that advertising doesn’t work. Advertising does work. Every day. So […]

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